Mobile Operators - Fully Engaged
Research and Markets has announced the addition of Mobile Operators - Fully Engaged to their offering
Derek Wanless, an advisor to the UK government, has highlighted the need for a fully engaged healthcare scenario within which public health becomes the responsibility of a range of organisations as well as the individual. Mobile operators could become key players in a fully engaged healthcare scenario. They have access to the wireless technology needed to support a wide range of mobile healthcare services. They also have access to the youth market - a demographic group that is often beyond the reach of traditional healthcare providers.
We have identified three areas where mobile healthcare is applicable within a fully engaged healthcare scenario:
Supplying Dietary Information
Some food stores have already installed hand held wireless scanners that allow shoppers to scan products as they add them to their shopping trolley. These systems are capable of providing healthcare related information about products - such as ingredients that can cause allergic reactions. RFID labelling and scanning devices that can be used with mobile handsets will become key drivers in this market.
Fitness and Training
Smart mobile handsets could be used to upload training programs into exercise equipment. This service could prove particularly compelling and profitable. It would also exploit the mobile operator's access to young people whose lack of physical activity is worrying policymakers in the healthcare sector.
Health Monitoring
Technology, such as wireless enabled scales and blood pressure monitors, can be used to support mobile patient monitoring services. These services can be used to monitor compliance with weight loss plans and gather data prior to a patient's visit to a GP.
Who should purchase this report:
Mobile network operators
Wireless equipment vendors
Healthcare providers
Handset and PDA manufacturers
Decision makers in the public healthcare sector
Investors in the healthcare sector
Other organisations active in ehealth provision
Contents:
Introduction
Initial Setbacks
Engaging The Mobile Telecoms Industry
Modifying Networks For eHealth Applications
Using Existing Components
Limitations of Current Technology
Conclusions
Vendor Profiles And Analysis
Vodafone
mmO2
VivoMetrics
SciFit
WideRay
Mimosa Wireless
For more information visit http://www.researchandmarkets.com/reports/c9904
Source: press release
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