IT-Review

Search Engine Seminar by e-Connections

Overture and Spannerworks will be offering practical advice on how to maximise the opportunities offered by search and how to avoid the common pitfalls suffered by others.

BOOK ON-LINE AT www.e-connections.org.uk

Overview

Search marketing is fast gaining recognition as an essential element of the online marketing mix. This seminar will look at the various options available to you and how you can use them to devise the most suitable approach for your brand. Additionally, it will help you attain a clear understanding of the significance of this new and exciting marketing channel and how it can impact on the success of your online marketing objectives.
This 1/2 day program offers great value with three speakers all adding their insight into what is one of the key marketing channels for forward thinking companies.

Session 1 will look at organic search listings and how to get listed
Session 2 will look at the emergence of paid for results as a marketing tool
Session 3 will look how search should be integrated into the marketing mix if it is to be most effective

The session will end with a question and answer session where questions from the floor will be answered by the panel. Finally there will be a buffet lunch served where you will have the opportunity to network with other delegates and swap experiences and insight.

For more information on the seminar and to book on-line visit www.e-connections.org.uk

See also: