Eugene Williams Wins Third Annual EA SPORTS Madden Challenge
32-City, Nationwide Tournament on Madden NFL 2005 Culminated in Las Vegas with a $50,000 Visa Card and a Trip to the EA SPORTS Madden Bowl
After four months of fierce competition in the 3rd annual EA SPORTS(TM) Madden Challenge and the inaugural EA SPORTS(TM) NCAA(R) Challenge tournaments from Electronic Arts (Nasdaq:ERTS), Eugene "Big Gene" Williams, Washington, D.C. Champion, became the National 2004 EA SPORTS Madden Challenge Champion on Madden NFL 2005 and Jesse Hanninen, of Florida State University, is the 2004 NCAA Challenge Champion on NCAA(R) Football 2005. Williams beat out more than 16,000 competitors in 32 cities who competed for more than four months nationwide. Winners from each of the Madden Challenge and NCAA Challenge regional tournaments were flown to Mandalay Bay in Las Vegas for the respective 'Finals' competitions. Williams received a $50,000 VISA card and will attend the famed 11th Annual EA SPORTS(TM) Madden Bowl(TM) presented by Xbox Live(TM) on February 3, 2005, held every year during Super Bowl week, in Jacksonville, Florida. Hanninen received a $10,000 check for winning the EA SPORTS NCAA Challenge.
The 2004 EA SPORTS Madden Challenge ran every weekend from August 14-November 28, 2004 and is the only Electronic Arts sanctioned public tournament competition in the celebrated 15-year history of the EA SPORTS Madden NFL football video game franchise. Williams defeated Antoin "Pretty Boy" Williams, New Orleans regional winner, 37-27. More than 1000 students at 16 campuses nationwide competed in the 2004 NCAA Challenge. Hanninen defeated Michael Hawkins of Clemson University, 26-5.
Madden NFL 2005, which is jointly licensed by PLAYER INC. and the NFL, has sold more than four million copies so far this year on seven platforms and Madden NFL football is America's best-selling sports video game with over 40 million copies sold in its 15 year history. The game Madden NFL Football is the only videogame to be honored and displayed at the Pro Football Hall of Fame. Reebok, Champs Sports, Best Buy and Visa were the official sponsors of the 2004 EA SPORTS Madden Challenge. A portion of the proceeds will be donated to NFL Youth Education Town (YET), an official NFL charity that provides high-tech educational and recreational centers designed to improve the academic, physical fitness, and job-related skills of at-risk youth. For additional information please check out www.maddenchallenge.com.
Source: press release
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