SIRIUS satellite radio attracts Toyota, Lexus and Scion brands
SIRIUS Satellite Radio has announced that Toyota will offer SIRIUS, as both a post production and dealer installed option, in nine models beginning in February 2005.
The Toyota models include: Camry, Solara (including Solara Convertible), Land Cruiser, Lexus LS 430, Lexus ES 330, Lexus LX 470, Scion xA, Scion xB and Scion tC. Toyota now joins the ranks of other automotive partners offering SIRIUS, including Audi, BMW, Chrysler, Dodge, Ford, Infiniti, Jeep, Lincoln-Mercury, Mazda, Mercedes-Benz, MINI, Nissan, Porsche and Volkswagen, all offering SIRIUS.
The Manufacturers Suggested Retail Price (MSRP) will be $299, not including installation labor costs for dealer installed vehicles. Toyota, Lexus and Scion will also use the all-new SIRIUS Interior Glass Mounted Antenna (SIGMA) on nearly all vehicles, which will provide the most integrated antenna installation solution available in the industry to date.
Source: press release
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